If you think about it, some of the best-selling products in the world have been down to problem-solving. They have provided solutions to some of the biggest and also most inconvenient problems in life and that's what sells the product.

The benefit, not the product itself. And it's this mindset that you want to get into so you can start increasing your sales.

You have probably been in the position yourself. Whereby you're looking for a product that can solve your problem. Or weighing up whether to buy a product up against how much time or stress it may save you.

The above is the mindset a vast majority of visitors to your website will have when trying to decide whether to buy your product.

And it's at this stage... 👇🏿